Social media, according to Professor Claudia Faulk, at its most basic level is about communication. It is used by everyone - individuals, businesses, and even governments. It is the "new" way that people communicate; although it is really not so new, as sites such as My Space and LinkedIn have been around since the early 2000s. There were even platforms such as AOL Instant Messenger and Yahoo Messenger, which could be considered early forms of social media, that were developed in the 1990s. The social media platforms that seem geared towards personal use, by my observations, are Facebook and Twitter. Pinterest, Instagram and Snapchat also appear to be popular personal social media platforms. In the dating realm, Tinder and eHarmony have been long-time favorites. There are many newer, and popular, entrants in the dating world that have gained their popularity only recently. An example here is Bumble. Social Media Platforms that are most geared toward businesses are LinkedI...
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